MECKLERMEDIA ACQUIRES PCWEBOPAEDIA.COM, A LEADING DICTIONARY AND SEARCH ENGINE OF HI-TECH TERMS FOR ITS INTERNET.COM WEB SITE; MONTHLY PAGE VIEWS FOR INTERNET.COM WILL SURPASS 9 MILLION(WESTPORT, CT-March 5, 1998)--Mecklermedia Corporation (Nasdaq: MECK) has acquired PCWebopaedia.com from Sandy Bay Software of Rockport, MA. PCWebopaedia.com (http://www.pcwebopaedia.com) is a critically acclaimed dictionary and search engine of hi-tech terms on the Internet. The acquisition includes co-branded versions of PCWebopaedia.com on America Online and ZDNet, as well as related electronic mail services. Terms were not disclosed.
"PCWebopaedia.com is an outstanding reference work for Internet professionals and sophisticated Internet users," said Alan M. Meckler, chairman and CEO of Mecklermedia. "PCWebopaedia.com is popular with users because it satisfies a fundamental need to stay current with the ever evolving terminology in the Internet and computing fields, and it will increase our banner advertising inventory in these areas."
"PCWebopaedia.com attracts a highly attractive audience of technology professionals, making this site an ideal fit with the Internet.com network of sites," said Chris Elwell, vice president and general manager of Internet.com. "Targeting marketing messages based on the terms users search for is an exciting feature that we're looking forward to offering our clients," Elwell said.
Mecklermedia's Internet.com provides real-time news and information resources for Internet professionals and Web developers. The site (http://www.internet.com) includes such well known brands as BrowserWatch.com, InternetNews.com, Stroud's Consummate Winsock Applications List (CWSApps.), WebDeveloper.com as well as the recently acquired WebReference.com and SearchEngineWatch.com.
Mecklermedia Corporation, based in Westport, Connecticut, is also a leading producer of Internet World trade shows and publishes Internet World, a weekly print publication dedicated to the Internet industry.
All current MECKLERMEDIA press releases can be found on the World Wide Web at http://www.internet.com/corporate/press.html.
Copyright 1998 Mecklermedia Corporation.