INTERNET.COM AND PENTON MEDIA EXTEND PROMOTIONAL ALLIANCE THROUGH 2003(New York, NY- July 26, 2000)-internet.com (Nasdaq: INTM) and Penton Media (NYSE: PME) today jointly announced that the companies have extended their cooperative services alliance through November 2003, effective immediately. The two companies had a prior promotional alliance as part of the November 1998 purchase of Mecklermedia by Penton Media and the subsequent spin-off of internet.com.
Under the terms of the alliance, both companies will continue to receive, without cost, valuable promotion through each other's global business-to-business media properties. For example, internet.com will continue to receive booth space, promotional signage and other promotion at the Internet World and ISPCON exhibitions, as well as advertising in Internet World and Boardwatch magazines. Penton will receive a premium ad position and advertising on the internet.com network of Web sites and Internet media properties. Additional terms of the agreement were not disclosed.
"We're very pleased to extend our relationship with Penton Media so that internet.com can continue to build its brand, revenues and reach by marketing our products and services at Penton's Internet World and ISPCON tradeshows and conferences and Internet World and Boardwatch print publications," said Alan M. Meckler, Chairman and CEO of internet.com. "Having launched these properties several years ago, we're proud to see them flourish under Penton's direction and we will continue to provide them with the reciprocal marketing support on the internet.com network of Internet properties that will further their success."
"Penton also is delighted to extend our mutual marketing agreement with internet.com," said Thomas L. Kemp, CEO of Penton Media. "The relationship has been mutually successful as the power of the Internet World, ISPCON and Boardwatch brands, along with the internet.com brand, has meant strong synergies and great benefit to our customer base. The extension of our marketing agreement will help Penton continue its great success with its in-print, in-person and online media portfolio."
About internet.com and internet.com Venture Funds internet.com Corporation (http://www.internet.com), the Internet Industry Portal, is located in Darien, CT. It is a leading provider of global real-time news and information resources for Internet industry and Internet technology professionals, Web developers and experienced Internet users. internet.com operates a network of 126 Web sites, 177 e-mail newsletters, 117 online discussion forums and 78 moderated e-mail discussion lists with over 2.4 million unique visitors that generate 140 million page views monthly. Total "views," which include Web site page views, e-mail newsletter views and e-mail discussion list views, are now nearly 200 million per month. internet.com's global presence includes editions in Arabia, Asia, Australia, Belgium, Canada, China, Español, France, Germany, India, Israel, Japan, The Netherlands, New Zealand, South Africa, Taiwan and the United Kingdom. internet.com, with its related internet.com Venture Funds I, II and III, is an investor in a number of business-to-business content sites and related Internet media properties.
About Penton Media
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding internet.com Corporation's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see internet.com's reports filed with the Securities and Exchange Commission pursuant to the Securities Act of 1933 and the Securities Exchange Act of 1934. The forward-looking statements included herein are made as of the date of this press release, and internet.com assumes no obligation to update the forward-looking statements after the date hereof.
For more information contact:
Mary Ann Boland
All current internet.com Corp. press releases can be found on the World Wide Web at (http://www.internet.com/corporate/press.html)