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(London, U.K. - October 9, 2002) - Jupiter Research, a division of Jupitermedia Corporation (Nasdaq: JUPM) (formerly INT Media Group, Inc.) today announced that revenues from premium mobile messaging in Europe are set to rival online advertising by 2006, according to their latest research released today. Jupiter Research has forecast that application providers will be able capture €4.6 billion in 2006 from premium mobile messaging, compared to €3.1 billion for online advertising.

In the near term, however, the future of mobile messaging will remain with Short Message Service (SMS) due primarily to the slow deployment of Mobile Messaging Service (MMS)-enabled handsets. European consumer spending on mobile messaging will reach €22.2 billion in 2005, but only 18% of this will come from MMS. In the same year, spending on premium SMS will reach €2.9 billion, making this market comparable on a European level to that of the Minitel in France.

Whilst there is vast potential in all European markets to make MMS a true mass-market medium, Jupiter Research believes that the best way to encourage uptake is to focus on premium SMS. By launching low-to-medium priced services, targeted initially to kids and teens, the uptake of premium SMS should increase to 21% of European mobile phone users using Premium SMS in 2004. As person-to-person SMS will continue to dominate mobile messaging traffic in Europe through 2007, MMS traffic will reach 21.4 billion messages yearly in the same time period - driven primarily by photo-enabled mobile handsets that allow users to take digital photos and send them to others.

Olivier Beauvillain, Analyst at Jupiter Research, said "The high price of MMS-enabled handsets and lack of service interoperability in the major European countries won't make MMS a mass market before 2005. While preparing for MMS, content providers must continue to put the majority of their initiatives and investments in premium SMS."

For more information, please contact Jupiter Research:

Olivier Beauvillain
Tel: +
Mob: +33 6604580432
e-mail: [email protected]

Mark Mulligan
Tel: +44 (207) 665 9573
Mob: +44 (7801) 166 712
e-mail: [email protected]

About Jupitermedia Corporation
Jupitermedia Corporation (Nasdaq: JUPM), ( headquartered in Darien, CT, is a leading provider of global real-time news, information, research and media resources for information technology and Internet industry professionals. Jupitermedia includes the and Network of over 150 Web sites and 175 e-mail newsletters that generate over 200 million page views monthly. Jupitermedia also includes Jupiter Research, a leading international research advisory organization specializing in business and technology market research in 18 business areas and 10 vertical markets. In addition, Jupiter Events include nearly 40 offline conferences and trade shows focused on IT and business-specific topics.

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release which are not historical facts are "forward-looking statements" that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The potential risks and uncertainties address a variety of subjects including, for example, the competitive environment in which Jupitermedia Corporation competes; the unpredictability of Jupitermedia Corporation's future revenues, expenses, cash flows and stock price; Jupitermedia Corporation's ability to integrate acquired businesses, products and personnel into its existing businesses; Jupitermedia Corporation's investments in international and venture fund investments; any material change in Jupitermedia Corporation's intellectual property rights and continued growth and acceptance of the Internet and information technology. For a more detailed discussion of such risks and uncertainties, refer to Jupitermedia Corporation's reports filed with the Securities and Exchange Commission pursuant to the Securities Act of 1933 and the Securities Exchange Act of 1934. The forward-looking statements included herein are made as of the date of this press release, and Jupitermedia Corporation assumes no obligation to update the forward-looking statements after the date hereof.

Jupiter Research's European Offices:

131-151 Great Titchfield Street
London W1W 5BB
Tel: +44 (0) 207 665 9570
Fax: +44 (0) 207 665 9579

4 place de la Defense
92974 Paris la Defense Cedex
Tel: +33 1 5858 0032
Fax: +33 1 4828 2136

Sodermalarstrand 29
S-118 25 Stockholm, Sweden
Tel: +46 (0) 8 556 085 02
Fax: +46 (0) 8 692 65 01

All current Jupiter Research press releases can be found online at

All current Jupitermedia Corporation press releases can be found on the World Wide Web at

Jupitermedia Corporation 23 Old Kings Highway South, Darien, CT 06820; (203)662-2800; fax: (203) 655-4686; [email protected]