Online Education
Jobs and Marketplaces
News and Information
Investor Relations
Press Releases

P R E S S   R E L E A S E S
Corporate Information


(New York, NY - February 26, 2003) - The latest findings from Jupiter Research, a division of Jupitermedia Corporation (Nasdaq: JUPM), that will be released today at Jupitermedia's Content Management Conference & Expo at the Crowne Plaza Hotel in New York City reveal that by 2008, the market opportunity for Web content management will be $2.8 billion.

According to Jupiter Research's latest report entitled "Web Content Management: Covering the Essentials, Avoiding Overspending," over-complicated, end-to-end packages can as much as quintuple Web site operational costs over human alternatives. In fact, 61% of companies who have already deployed Web content management software still rely on manual processes to update their sites. The essentials of Web content management, which Jupiter Research defines as lending structure to content, supporting pre-existing process and separating content from presentation, are not being met cost effectively.

"Business executives often mistakenly view content management as the silver bullet that will free them from IT constraints," says Jupiter Research Analyst Matthew Berk. "All too often, content management solutions don't live up to that expectation, creating frustrated business executives and IT staff who somehow have to squeeze return out of this hefty investment. The days of high-end, bloated and overly complex Web content management infrastructure software are numbered," said Berk. "Organizations will increasingly look to Web content management as a smaller, well-defined component in their integrated solutions," continued Berk.

The new report, part of the Jupiter Research Content Management Coverage Area, is intended to help companies make the right decisions about buy versus build, vendor selection, and cost-effective implementation. Jupiter Research also advises vendor clients in the content management space on how to effectively target their solutions to best capture the market and its evolving needs.

The complete findings of this report are immediately available to Jupiter Research clients online. For more information please contact Kieran Kelly at [email protected] or call 1-800-481-1212.

About Jupitermedia Corporation
Jupitermedia Corporation (Nasdaq: JUPM), ( headquartered in Darien, CT, is a leading provider of global real-time news, information, research and media resources for information technology and Internet industry professionals. Jupitermedia includes the and Network of over 150 Web sites and 175 e-mail newsletters that generate over 200 million page views monthly. Jupitermedia also includes Jupiter Research, a leading international research advisory organization specializing in business and technology market research in 18 business areas and 10 vertical markets. In addition, Jupiter Events include nearly 40 offline conferences and trade shows focused on IT and business-specific topics, including Computer Digital Expo, America's 21st Century Information Technology Conference & Expo (

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release which are not historical facts are "forward-looking statements" that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The potential risks and uncertainties address a variety of subjects including, for example, the competitive environment in which Jupitermedia Corporation competes; the unpredictability of Jupitermedia Corporation's future revenues, expenses, cash flows and stock price; Jupitermedia Corporation's ability to integrate acquired businesses, products and personnel into its existing businesses; Jupitermedia Corporation's international and venture fund investments; any material change in Jupitermedia Corporation's intellectual property rights and continued growth and acceptance of information technology and the Internet. For a more detailed discussion of such risks and uncertainties, refer to Jupitermedia Corporation's reports filed with the Securities and Exchange Commission pursuant to the Securities Act of 1933 and the Securities Exchange Act of 1934. The forward-looking statements included herein are made as of the date of this press release, and Jupitermedia Corporation assumes no obligation to update the forward-looking statements after the date hereof.

Michelle Quinell/Ben Billingsley
Trylon Communications
[email protected]
[email protected]

All current Jupiter Research press releases can be found online at

All current Jupitermedia Corporation press releases can be found on the World Wide Web at

Jupitermedia Corporation 23 Old Kings Highway South, Darien, CT 06820; (203)662-2800; fax: (203) 655-4686; [email protected]