internet.com and survey.com Announce Research Alliance(WESTPORT, CT - July 21, 1999) - internet.com Corporation (Nasdaq: INTM) and World Research, Inc. (http://www.survey.com) of San Jose, California today announced that they are developing online research panels comprised of internet.com's audience of Internet industry and Internet technology professionals, Web developers and experienced Internet users. The new online research panels will allow customers to uncover technology adoption and other trends influencing the Internet business.
"The internet.com audience is composed of business professionals who otherwise are very difficult to reach. We believe marketers will jump at the chance to find out what they're thinking about and what they plan to buy," said internet.com chairman and CEO Alan M. Meckler. Over 1.8 million individuals visit internet.com's network of 62 Web sites each month according to Media Metrix. These individuals will be invited to participate in the panels.
"Technology companies face a market environment with an ever-increasing velocity of change," said Michael Bach, CEO and founder of World Research. "In a market that can change overnight, online research panels are the only way to gather the reliable data quickly enough to support the successful decisions that will keep companies ahead of the market. We are very proud to be working with internet.com on this exciting project."
About World Research
World Research, Inc. is the leading online market research provider for the high-tech industry. In the last year, the firm has conducted more than 750,000 online surveys as well as extensive research to support its new Business Intelligence and Data Warehousing research initiative. World Research has developed surveys that address a variety of Internet, Windows, Macintosh, and VAX related technology issues for computer users from novices and home users to IT managers and CIOs. World Research is a privately held company.
internet.com Corporation, based in Westport, Connecticut, is a leading provider of global real-time news and information resources for Internet industry and Internet technology professionals, Web developers and experienced Internet users. internet.com operates a network of 62 Web sites, 44 E-mail newsletters, 55 online discussion forums and 52 moderated E-mail discussion lists with 1.8 million unique visitors that generate over 47 million page views monthly. internet.com's global presence includes editions in Canada, the United Kingdom, Arabia, Australia, Asia, France and Israel.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding internet.com Corporation's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Prospectus dated June 25, 1999, Annual Report or Form 10-K for the most recently ended fiscal year.
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